Website works well when they are optimized. You need your customers to be satisfied when they visit your website. When Customers will be provided with the best of their experience they would love to visit your website. But we surely need some updates and optimization to be held out on the websites for a smooth process.

Here are a few tips and tricks that help in bringing up the loading speed for the WordPress website

  1. File Format

It is necessary to use the right image format. Some options can vary and range within JPEG XR and WebP. These image formats help in optimizing website loading speed. Sadly they are not supported by all browsers. So to make sure your site is loading at the normal speed you will want to use more of those formats that get loaded easily. In short, do not use a format that is unusual.

JPEG or JPG images help in displaying crisp and clear images with so much clarity. Images with lots of colors can be optimized well when they are JPEG or JPG. They actually help with lossy or lossless optimization.

  1. Compress Images

Image compression is simply grouping together certain file parts. It can be of two types: lossless or lossy. Lossless compression saves the file quality and makes image compression possible. While lossy compression brings improvement in a file or the image size by discarding the file parts ends up affecting the file/image’s quality. Lossless compression works well when it comes to photographs but for higher quality images needs lossy compression does wonders.

  1. Cache Browsing

No need to download images repeatedly from the website. This can be done by saving the images locally on the visitor’s computer. Such caching subsequently reduces the website loading time thus enhancing the loading speed. Enable browsing caching by editing your site’s .htaccess file. Since it involves getting into code use, this should be done very carefully.

  1. Disable Hotlinking

If you use an image from another website then try downloading and then uploading the same image on your website. This could be done with proper credits given well to the image source. This might not be allowed always as some sites do not always allow hotlinking. During hotlinking one links to the image on some other site or server and this corresponds to an additional charge or burden on the server from which the image is linked whenever visitors visit that image.

This feature could be made silent by using plugins like All In One WP Security & Firewall and to locate the hotlink switch through WP Security > Firewall. Hotlinks degrade the website’s performance while keeping it from delivering any page views. This may also incur additional charges depending upon your hosting provider.

  1. Use Content Delivery Network

Along with the host and plan for the website we also have the option to choose the data centre location. More physical distant options could be picked to select as one’s data centre location. But in such cases, longer distances cause data latency. This would increase the website loading time. We can reduce the website page loading time while optimizing the images during website loading.

CDN is a servers’ network located around the world. This server network detects the request location for loading the website. Depending upon the location the CDN triggers the nearest serer to provide the static information including the images.

With years of experience working as a Freelance WordPress Developer, I always make sure that the website has proper loading speed because it is important that users have a positive experience when they visit your website. And with these important tips you can speed up image loading on your WordPress website.